Posts tagged: dresses

Damn Sneaky Marketing

By , September 23, 2009 5:55 am

Which stores send you weekly (and sometimes daily) ad and coupon emails? Please let me know who is sending out great deals that I am missing out on!

I get emails from New York & Company, Victoria’s Secret, Bath & Body Works, Borders, Barnes & Noble, and White House | Black Market (WHBM).

Damn WHBM and their marketing campaign. For the last two Thursdays they have sent me pictures of women modeling their dresses, while holding a cat. Apparently, all it takes to pique my interest in a product is a picture of a cat,* because I have visited their site after both emails. Is it more sad that I am admitting this, or that I am hoping one of you can relate (it doesn’t have to be a cat – anything cute and cuddly!)?

image:model with cat image:model with cat

*Especially a GRAY cat!!!

Dreaming of dresses*

By , April 2, 2009 6:32 am

It’s happening again. When I walk past Ann Taylor** on my way to work, when I read InStyle, when I run an errand at Sears during lunch… I am noticing dresses and find myself wanting to try them on!

I finally did go to White House | Black Market in November to check out that dress I had been eying. I was with my mom and grandma, and we were at Water Tower Place in Chicago. We went in to the store and I feel in love with every dress, but tried nothing on. I didn’t need one. I just wanted one!

Of course, my mom didn’t understand this, so for the rest of the shopping trip, she kept pointing out dresses to me, then bought me a very pretty one for Christmas. Love my mom.

So, now it’s happening again. I see dresses I want to try on. I usually resist the urge for two reasons – I have no need for a new dress, and I have very muscular legs… that don’t always look so great in a dress. Plus, I do have some cute dresses at home already (example one and two)! They may be too big for me now, but I should at least try them on before I go shopping.

Or maybe I should just say “what the hell” and try some new dresses on anyway. It can’t hurt. And there’s that wedding we’re going to in July…

Here’s a small sample of some of the dresses catching my eye now:

image:Sears Black Dress image:London Shift Dress image:Green Park 2 Dress

Hey, does that one in the middle remind you of Miranda’s dress from the Sex in the City movie?

image:Calvin Klein Sleeveless Scoop-Neck Tiered Top

image:Ruched Brushstroke Swirl Dress

image:Cotton Floating Floral Dress

image:Floral Sheath Dress

I really love black dresses and also ones with big floral prints!

*Day dreaming only. My actual dreams last night were about a client. I won’t go into details, but if I am up and can’t sleep because I am dreaming about a client… that’s not a good sign.
**Someone, please explain the difference between Ann Taylor and Ann Taylor LOFT. Diane…?

Developing personal style

By , October 30, 2008 9:22 pm

I saw this dress in an add for White House | Black Market and thought, “Ooo, I want that dress.”

<image: White House Black Market Dress>

Then, after thinking about it, for you know, a split second, I thought, “I don’t need a dress like that! What is wrong with me?!”

Nothing’s wrong with me. I just want a pretty dress, and a pretty occasion, and an excuse to look pretty and act pretty. Apparently, the print ad worked on me. Sometimes, you just want to dress up.

I’m almost done reading Valerie Frankel’s Thin is the New Happpy. I really liked the blurb of it that was in Self, and hey, what’s one more inspirational weight-loss book? Woo-hoo!

I don’t like it as much as I thought I would, but it’s not bad. Surprisingly (to me), my favorite chapter is the one in which Frankel describes when Stacy London, of What Not to Wear fame, comes over to her home and goes through her closet (this surprises me because it made me like London – I’ve always been weary of her after seeing the show).

Frankel is resistant about getting rid of her old, non-fitting, sloppy clothes. She thinks caring about fashion is superficial.

London goes on to tell her that caring about fashion for the sake of having the newest “in” item is superficial, but there is a difference between caring about fashion and having personal style. Having personal style can make you feel empowered, confident, and secure. It can make you respect yourself. It can express who you are on the outside.

Yeah, I am not explaining it very well, but it really clicked with me. I get what she is saying, because I do feel better about myself when I dress nicer. Even if it means wearing a nice top instead of a t-shirt with jeans. Or wearing some nice shoes on the weekend. Or pants that fit to work.

But I have to be careful. Because I am only now beginning to be excited about fashion, and don’t have a base of essentials to build on. I have to be careful not to buy things, like the dress above, just because it catches my eye.

I need to work on developing my own personal style first. I think I’m getting there. Slowly.

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